Genialloyd insurance agency I Milan I 2008-2009 I 80sqm
A new, modern and interactive image for an insurance brand that aims to get closer to the client, so to have a “face to face” contact with its customers. Sales points throughout the territory become the sites of direct interaction between the company and the public. The project indeed relies upon the concept of getting the client involved in the new space and captivating his attention: blue internet platforms that can be rotated towards the customers – to prepare a self-service estimate - or towards operators - to prepare a complete budget for a more traditional use. A personalized tapestry with the shop’s motto and a seamless array of backlit images representing the “face to face” slogan complete the design. Brand concept, preliminary design, construction drawings, interior design, artistic supervision. Arch. Daniela Carta @ Garretti Associati Srl
